Black Hat, White Hat: Playing Dirty With SEO

Source: Bruce Clay, Inc. Blog
URL: http://www.bruceclay.com/blog/archives/2008/08/black_hat_white.html

One of my most-anticipated sessions is here and the room is now standing-room only. Where will the debate over black hat tactics go today? Moderator Matthew Bailey , President of SiteLogic, tells the panelists to say their name, their company, and the col or they represent. Bruce Clay , President of Bruce Clay, Inc., is representing the rainbow. David Naylor , SEO at Bronco, doesn't wear a hat. Jill Whalen , CEO of High Rankings, is representing white hat. Greg Boser , President of Three Dog Media, says he...