Search And Community Track At SES San Jose: NACA's Save The Dream Tour

Source: Search Engine Watch Blog
URL: http://feeds.searchenginewatch.com/~r/sewblog/~3/c-hJkbNWJrQ/090703-105440

At SES San Jose 2009, I've been asked to make a solo presentation to kick of the Search and Community Track. The title of the session is ' How to Optimize for Search & Engage the Community .' I've been working on my presentation, but it lacked a compellin g case study that illustrated how a community organization had used search engine optimization and YouTube video to generate measurable results. I had planned to show examples of videos created by Barack Obama's presidential campaign, Monty Python, and Bl...